Website Design

All our websites include a full content management system enabling you to edit your own website once we have finished the full design and implementation. The CMS system will enable you to control access to various parts of your website, enable you to update your website quickly, using your own staff, keeping your costs down. By using a CMS you will not be tied into expensive updates by web design companies - you will be in full control of your website. More about Content Management...

SEO

Search Engine Optimisation - You need to be on the first page of Google in order to be seen. Micro Update specialises in Search Engine Optimisation ensuring that your website is positioned at the top of the search engines. Search engine optimisation is a complex mix of keywords, titles, meta data, backlinks, page ranking and many other factors. By utilising our expert staff we will ensure that your website is optimised for the search engines. More about SEO...

Graphic Design

Design is a key element to all websites. Micro Update makes websites that not only look good but are fast as well! Our designers will sit down in person with you and understand your business and the community that you want to engage with. Your website design will include the key Social Networking elements and interactivity that will ensure you engage with your audience and community. More about Web Design Services...

Mobile Applications

Mobile phone applications are everywhere now. Our websites come with a ready made smartphone mobile application. Your own application that is optimised for mobile phones - so that you can be seen by people searching for local companies offering your services - so that your customers can find you easily and quickly, while on the move. More about Mobile Application Development...

Social Networking

Social Networking for business is about becoming part of the community and making sure that you participate. Social Networking needs to have a strategy and integrate into your website seamlessly. All our websites come with great social networking integration. It takes time to setup Twitter, Facebook, LinkedIn and other social networking accounts - we take care of this for you and if required maintain the accounts for you as well. More about Social Networking...

Web Marketing

web marketing at micro update

Web marketing is the process of making sure that your business is visible to your customers and prospective customers. Everyone now uses the web to find products and services, if your business is not visible to those customers you will not get the valid enquiries and ultimately the values sales that may lead from qualified enquiries. Most prospective clients will find you by searching the top search engines such as Google, Yahoo and Bing. By optimising your content and using carefully crafted articles that your clients will want to read you will rank well within these search engines.

If your business is not visible on the search engines your business cannot be found

The story does not stop at just good content though! All aspects of your online presence will need to be maintained and optimised to drive traffic to your website. This will include social networking (such as Twitter, Facebook, LinkedIn, Vimeo, YouTube and many others), website content, blog articles, mobile content, Email Campaigns and special promotions (e.g. Groupon promotions). In order to maintain these activities we offer a full service that will give you:

SEO monitoring and checking to ensure that all your content is prepared correctly for the search engines and worded correctly for your target audience.
Meta and other website content will be prepared for you to ensure that your web pages have the correct information for the search engines to find your content effectively and give meaningful results back to clients searching for your information.
Backlinks. We will actively maintain campaigns to ensure that other well ranked websites will link to your articles and content. These backlinks will help to improve your ranking within the major search engines. We will also monitor the backlinks to stop spamming and other negative practices.
Competition. We will provide a monthly report showing how you compare to your competition in the same market areas. These statistics will help to move your web presence higher and higher in the search engines.
Integration. We will guarentee that all your web based services are integrated so that your clients will find it easy to tweet or link to your content.

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