Let’s start by defining what Keywords are… keywords are those words and expressions that people use within the search engines to find stuff. They are usually looking for either Products or Problems (how to, where do I, what is the, etc.). Taking a step back it’s important to realise what all the major search engines do! Search engines have software programs that reach out into the web space and try to find everything that they think will be interesting to the public when they search – not only interesting – BUT also RELEVANT.Read: Quick Tips on Using Keywords – Be seen on Page One of Google
Search engine optimization is something any company that desires to have a successful web presence needs to do right. Whether your website is selling yourself, your company or a product, you need it to work. This article has some great tips on how to make search engine optimization work for you.
If you are looking to climb up the search engine ranks then provide a plethora of content going across many different topics. For example offer articles on baseball and football, and then some articles on personal health and wealth. By providing a plurality of content you make it more likely a user will find your site at the top of the charts.
When looking to ramp up your online profile, don’t forget that image names count in search results – quite heavily, in fact. Be sure to give your images names that searchers will easily find. If you’re writing about a particular product, be sure to include keywords for that product in the image name itself, so that the image will pop up in a Google image search result.
If you must use Flash on your website, boost your search engine rankings by providing an alternative HTML-only option. Not only will the search engine spiders have an easier time crawling and ranking your page, but your human site visitors will appreciate it, as well. The easier your site is to use, the more links people will make to it, which also boosts your search engine ranking.
TIP! Utilize the AdWords tool kit from Google, to increase the effectiveness of your keyword selections for SEO. By using these tools, you can increase traffic to your site and increase traffic that translates into sales.
Although novice search engine optimizers believe that HTML must be complex and thorough, it’s actually the exact opposite. You should keep your layout as simple as possible. The easier it is for a search engine to index your pages, the higher you will rise in the rankings. Remember, the goal is to optimize your site, not to create a jumbled mess of code.
In important tip regarding internet marketing is to do all that you can to avoid anyone not having trust in your site. This is important because you do not want to lose potential customers due to having a suspicious looking website. Your design and overall layout are extremely important in showing your legitimacy.
If you feel you are not ready to do your own SEO, then it would be best for you to hire a company that can do it for you. Make sure to do the proper research so that you know who you are dealing with. Do not hesitate to ask any questions about the methods they use and what type of results you should expect.
Try to frequently include different types of offers or sales on your website. Not only will sales optimize your search criteria, but it will keep visitors on your site longer, as most people are psychologically drawn to a deal. This can improve your overall profit and success during the course of the year.Read: Solid SEO Advice That Ranks You Higher In Search Engine Results
Google Instant for Image Search
Google Instant is now available for image search results, but only as an experimental feature. After you enable “Instant on Images”, Google will start to autocomplete your queries and show image results before you finish entering the query. It’s a great way to try different queries and see the results almost instantly.
Post from Google support for integrating Google Calendar with Microsoft Outlook 2010
There has been a lot of interest in when a version of Google Calendar Sync would be released that supports Outlook 2010. As some of you have already noticed @salocorgan , we’re happy (Google that is…) to announce that support for Outlook 2010 is now available! This latest release (version 0.9.3.6) supports the 32-bit version of Outlook 2010 only. 64-bit turned out to be harder so we don’t have it ready yet, but we didn’t want to hold back the 32-bit-supporting version in the meantime.
Posted by Alice Brown, Google Calendar Team
Making sure that your calendar is available to you whenever and wherever you need it is important. That’s why Google Calendar works with a number of desktop applications and mobile devices including iCal, iPhone and iPad, Blackberry, Android, Nokia/Symbian, and Windows Mobile phones. Google Calendar Sync for Outlook is also available, but one thing was missing — until now.
Google Calendar Sync now supports Outlook 2010 — our top feature request. Outlook 2010 comes in 32-bit and 64-bit versions, and currently only 32-bit is supported. To start syncing your calendar with Outlook 2010, download Google Calendar Sync version 0.9.3.6. Once you install it, a Settings window will appear. Enter your account’s email address and password, choose your sync optionand sync frequency, and you’re done! (Note: If you’re already using Google Calendar Sync, you’ll still need to download and install this new version in order to be able to sync with Outlook 2010. If you need help, take a look at our getting started guide.)
Making website more mobile friendly – Google article on how to make your website more friendly for those people browsing using a mobile phone. This article from Google looks at both SmartPhones and traditional mobile phones (using WAP, etc.). It then talks about how Googlebot-Mobile trawls your website and the user-agent strings that help it ascertain the information required for mobile phones. The format used being:
[Phone name(s)] (compatible; Googlebot-Mobile/2.1;
The article then goes on to talk about:
*/ Websites with only Desktop Experience Content
*/ Websites with Dedicated Mobile Content
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